asitisロゴ
三人のデザイナーのコンセプトイメージ
三人のデザイナーのコンセプトイメージ
Brand Concept

Our mission is to create a world where individuals can freely express themselves through fashion and embrace their true selves. In our daily lives, we often face gender stereotypes and societal norms that constrain our self-expression.

Our goal is to achieve a society that allows us to enjoy fashion that embodies creativity and originality to the fullest.

To achieve this, we are launching a digital community called "Virtual Nichome (tentative)" where individuals can freely express themselves without gender constraints and break down geographical barriers while enjoying their own unique form of self-expression.

A first step towards achieving our goal is through the launch of a digital fashion brand named "asitis".

This brand leverages the perspectives and sensibilities of artists and performers who value creativity and originality in their self-expression.

Our inaugural collection features NFT fashion designed by three Japanese drag queens.

l We invite you to immerse yourself in the world of JAPANESE DRAGQUEEN, a world brimming with originality and creativity, both locally and globally.

Designer

Durian Lollobrigida

BABIE-NO-BITCH

LIL'GRAND-BITCH

Roadmap
Launch of Digital Fashion Brand "asitis"のモチーフ

0%

Launch of Digital Fashion Brand "asitis"

We are proud to announce the launch of "asitis," a borderless fashion brand that values creativity and originality in self-expression, free from the constraints of gender norms that can only be expressed in the digital realm.

Launch of Digital Community "Virtual Nichome (tentative)"のモチーフ

35%

Launch of Digital Community "Virtual Nichome (tentative)"

We are excited to open "Virtual Nichome (tentative)," a digital community where individuals can openly express their true selves and enjoy being "themselves."

Launch of AP Applicationのモチーフ

75%

Launch of AP Application

Through AR technology, we are introducing a new way to enjoy fashion with our AP application. Even those who have hesitated to embrace their favorite fashion in the past can now wear digital fashion and experience the joy of self-expression.

Donation of a Portion of Sales to LGBTQ-Related Organizationsのモチーフ

100%

Donation of a Portion of Sales to LGBTQ-Related Organizations

We are committed to realizing a society where everyone can live as their true selves and enjoy their own self-expression. As part of this commitment, we will donate a portion of our sales to LGBTQ-related organizations.

collection
Durian Lollobrigida

ドリアン・ロロブリジーダ

Durian Lollobrigida

Drag Queen. Born in 1984. Originally from Tokyo. With a height of 180 cm, high heels of 20 cm, and a huge headdress, this figure who aims endlessly for the sky is like a citizen of Babel. Since her debut in 2006, she has been using her long limbs, articulate tongue, and rich vocal range to work on various events, MC, modeling, movies, stage, and commercial appearances, and her activities have been endless. Tonight, she will deliver her ear-piercing laughter from a slightly higher place.

Insect

Thoughts and points of view on the creation of the work, thoughts on freedom of sexual expression, and message to buyers

When you dress up nicely, you can become anyone, even something other than a human being, at times.

coming soon...

BABIE-NO-BITCH

バビ江ノビッチ

BABIE-NO-BITCH

Performing stunts like flying and breathing fire, this show style is eccentric, gorgeous, soulful, and coquettish, like a one-person Disneyland. This style has garnered support from a wide range of people, and DRAGQUEEN has become an urban legend, performing from the underground to the mainstream, including at clubs across Japan, artist promotion videos and live events, corporate parties and weddings, as well as becoming a camp counselor, school festival performer, a village revitalization ambassador, and even appearing on TV shows that ride on the current cross-dressing trend.

LIKE A PRAYER

Thoughts and points of view on the creation of the work, thoughts on freedom of sexual expression, and message to buyers

This outfit was created for a show at ageHa, the largest club in Asia that once existed in Tokyo. It embodies blessings for the NY PRIDE PARADE's 50th anniversary and prayers for further development of Japan's LGBT scene.

coming soon...

LIL'GRAND-BITCH

リル・グランビッチ

LIL'GRAND-BITCH

Her bewitching beauty earns her great respect, but she sometimes shows a modest side, saying "I'm just a cross-dresser with only beauty as my forte." The unstoppable force of Lil Grand Bitch, the fairy of love and lust, knows no bounds.

lace no Kuroi no

Thoughts and points of view on the creation of the work, thoughts on freedom of sexual expression, and message to buyers

This costume, worn for over 10 years of Drag Queen performances, has an elegant, gothic, and sexy impression. We aimed for a leg-lengthening effect with a slight bustle style by adding tulle to the high-waisted part. Since I became too fat to wear it, I'm happy that it can live on in the world of the web like this. Please take good care of it.

coming soon...

asitisロゴ
Terms of useprivacy policyNotation based on specified commercial transactions

© asitis. All rights reserved.